Consumers' Checkbook Magazine-(Cntr Study of Services)
**EXCLUSIVE**
Last Update:
July     28,     2008
Gender: 50% M / 33% W  
Minimum:  5,000     
***ARRANGEMENT***

Zip sequence.         

****ADDRESSING****

P.S. labels
3480/90 cartridge
CD-ROM
FTP
Email

12.00/M
40.00/FLAT
50.00/FLAT
50.00/FLAT
50.00/FLAT

****SOURCE****

Direct mail


****SELECTIONS*****

Zip+4
Pre-sort
Key coding
Zip
Scf
State
Gender

5.00/M
1.50/M
5.00/M
8.00/M
8.00/M
8.00/M
8.00/M

 
 

 85,337
 16,022

 

SUBSCRIBERS
DONORS (24 MOS)*

 

Exch/85.00/M
Exch/95.00/M

 


SELECT AT $5.00/M:
 6 MONTH DONORS  4,879
12 MONTH DONORS 11,271

*DONORS ARE SUBSCRIBERS WHO HAVE DONATED IN   
 ADDITION TO PAYING FOR THE SUBSCRIPTION -    
 AVERAGE GIFT: $30.
  
THIS MAGAZINE RATES LOCAL BUSINESSES AND 
SERVICE ESTABLISHMENTS, INCLUDING AUTO REPAIR 
SHOPS, HOSPITALS, BANKS, PLUMBERS & KENNELS. 
IT'S THE ONLY PUBLICATION OF ITS KIND, AND IT 
PROVIDES USEFUL CONSUMER ADVICE AS WELL AS 
DETAILED EVALUATIONS ON HUNDREDS OF COMPANIES.
PUBLISHED IN LOCAL VERSIONS IN SEVEN METRO 
AREAS.

SELECT AT $5.00/M:
WASHINGTON, DC AREA        41,734
SAN FRANCISCO BAY          13,128
BOSTON AREA                 4,466
PHILADELPHIA (DELAWARE V)   5,162
CHICAGO AREA                7,811
TWIN CITIES AREA            5,234
SEATTLE (PUGET SOUND)       9,485

AGE:
50-59       12,691
60+         20,196

INCOME:
$100,000+  32,370

SUBSCRIPTION: $28.00 / 2 YEARS
 
DMA MAIL PREFERENCE NAMES OMITTED.

 

SAMPLE:

Submit mailing piece for approval.  

 

*Any quantity below minimum is subject to a flat fee plus applicable base, select and additional
charges. On quantities below 5,000 a $100/flat fee is imposed, Below 1,000 the fee is $200/flat. 

Full payment is required on orders not cancelled prior to the maildate. If exchange, status will
remain as ordered. Orders cancelled by mailer prior to mail date are subject to a $100.00/flat 
cancellation fee plus running and shipping charges.